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January 8, 2021

HOW TO SELL YOU DIY PROJECTS

Coming up with unique DIY projects can be a fun and exciting activity, but it can also be an excellent avenue for earning extra income. The question is, how do you sell your DIY projects. Today, selling DIY items is easy, thanks to technology. Online selling is a great way to expose your handcraft items to a broad audience. As long as someone likes your DIY item, they will be more than willing to pay for the shipment fee. But first, you need to ensure that your items are unique. With all the big online shopping platforms, you should give your potential customers a reason to buy from you. Invest in all the right resources for facilitating your DIY projects, such as a CNC machine that helps you create unique products giving you a competitive advantage. With that in mind, here is how to sell your DIY projects.

Explore the various market places

Explore different market places to find one that caters to your needs. For instance, Etsy is an online marketplace that is popular for selling DIY items. It has more than a 39million active buyers, and it is home to more than 2million sellers. The best part is that it offers you a platform for exposure and has built-in marketing and analytics tools. Since it has many sellers, the competition is high, but unique items give you a competitive advantage.

Luckily, Etsy is not the only online marketplace for DIY projects. Explore other online selling platforms such as ArtFire, Craft is Art, ShopHandmade, Zibbet, among others. Different market platforms for DIY projects have different audiences from different global regions to increase your reach. They can provide you with an excellent opportunity to stand out from other sellers.

Social media marketing

Social media is another excellent avenue for raising awareness about your DIY projects for sale. There are plenty of sites where you can share photos of your work, videos, and behind scenes’ videos to present your products’ uniqueness. That way, you can connect with potential clients and digital influencers. Sites such as Pinterest, Facebook, Instagram, and LinkedIn are common sales channels. That way, you can begin selling your DIY projects even before opening an online shop.

Create a blog

Blogging is another way of attracting the right clients. Hire professional writers if writing is not your thing, or use video blogs. However, combining the two would work well. Inform people about your items, their importance, advice, ways of using them, and focus on SEO strategies to earn traffic. Keep track of trends and take advantage of specific seasons to market your items, for instance, home decorating items for the Halloween season. Be consistent in your blogging, and you will generate a huge following.

Your items should look good.

The thing with online selling is that the look of your items can bring in a sale or drive away a deal. Take quality images and include pictures of how the items can be used. For instance, if you are selling a unique bookcase, have a functional illustration picture. That way, your products will stand out.

THE TAKEAWAY

To be successful in selling your DIY projects, you need to leverage powerful business strategies. Learn SEO tactics, sell on a productive platform, choose powerful marketing strategies, and take outstanding pictures.

Helen K. Black

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